Author: Clayton Pollard

A reporting dashboard shows exponential metrics.
Testing & Reporting: 2 Things You Should Be Focusing On in 2023

What if we told you that you could test and report on nearly every touchpoint you have with your customer? You’d probably...

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Why The Bandwidth Of Your Marketing Team Matters

As marketing as an industry evolves, marketers are now wearing many hats, but is that hurting the growth of your...

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How an Inexperienced Marketing Team is Bad for Your Company’s Success

The more you are entrenched in marketing, the more you know. Right? You might read that and go, “Well, yeah,...

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Billboard Advertising Costs in NJ

Contrary to popular belief, billboards can still be an important and effective part of a marketing strategy. Billboards can give...

Homage Episode 32: David Brodsky

Episode 32 in the can, and I am super thankful for the opportunity to pay Homage to my brother David...

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Digital Marketing Agencies & In-House Marketing Teams: A Perfect Pair
A digital marketing agency can be the perfect complement to your internal marketing team! Agencies bring additional marketers, come with...
Homage Episode 31: Fred Karamanol

Fast Freddy coming in hot right after Kevin was an awesome treat. This Homage is yours, pal. I can’t believe...

Homage Episode 30: Kevin Malast

To my buddy Kevin – this Homage is yours.  It feels like yesterday that we just met way back in...

Darren & Mike Petrella
Homage Episode 29: Mike Petrella

Mikey P – WOW, doing an episode of Homage really brought back a flood of memories. We’re taking it all...

best marketing strategies for banking
5 Best Marketing Strategies for Banking 2023

In today’s world, there are many banks that consumers can choose from, so banks of all sizes need to remain...

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Best Practices for A Thriving E-Commerce Business in 2023

E-Commerce In 2023  E-Commerce sales are one of those things that seem so simple a caveman can do it. That...

Homage Episode 28: Filipe Santos

Fil, excited to write this Homage on your behalf. This episode was unique in a lot of ways. First, we...

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How to Use CTV Advertising to Reach Your Audience

CTV To Rule Them All!  CTV advertising is a form of advertising that allows marketers to place ads on internet-connected...

3 Reasons Why You Need a Quarterly Marketing Strategy!

Why Do You Need a Quarterly Marketing Strategy? The new year is almost here, so planning new marketing strategies is...

Why Template-Based Websites Won’t Cut It In 2023

So, What’s The Deal With Website Builders? There’s no denying that a template-based website is an excellent place to start...

Homage Episode 26: Lonny Sweet

Lonaldo…bro, you’re something special. Big shout out here to our homey Casey for making the intro a few years ago....

Three Things Every Marketing Agency Contract Should Contain

Sign on the Dotted Line In an age where the “terms of service” is something people just gloss over, reading...

2022 Holiday Season Fundraising Strategies!

It’s Time to Spread Your Word! Year-end is here, and for non-profits, this can be the busiest time of the...

4 Tips for Landing Pages That Convert!

A Landing Page is More Important Than You Think So you’ve got the perfect idea for an ad and you’re...

Three Red Flags When Hiring A Marketing Agency!

Hiring a Marketing Agency isn’t always easy We’ll start this off by saying this: there are good agencies, and there...

Why Brand Guidelines are Important!

Branding Is All The Rage These Days You hear a lot about “branding” and “building a brand” these days. It’s...

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