Author: Clayton Pollard

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12 Questions to Ask A Digital Marketing Agency: Process and Background

This is part one of a four-part series of questions to ask digital marketing agencies.  Questions To Ask a Digital...

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The Truth About Getting Your Customers’ Attention

If you want to get your customers’ attention online, you have to be putting out some type of content, that...

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The Truth About Email Marketing Strategies

Here’s what a lot of people don’t realize about email marketing. I hear from clients and prospects all the time,...

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How to Write Ads That Get Clicks: 3 Tips

3 Tips to Optimize Your PPC Ads for More Clicks When you’re running PPC campaigns, getting clicks to your landing...

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Are You Reviewing Your Marketing Results Regularly?

The Importance of Reviewing Your Marketing Results Whether you’re running marketing campaigns yourself, or with the help of an agency,...

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Redesigning Your Website? 3 Reasons You Need A Digital Agency, Not A Freelancer

Should I Hire a Freelancer or a Digital Agency for my Website Redesign? After carefully weighing the decision, you’ve decided...

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Email Marketing: 8 Tips for Driving Sales and Engagement

Email Marketing 101 Email is a part of daily life for many. You know you need a solid email marketing...

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7 Tips for User-Generated Content Marketing

What is User-Generated Content? What is user-generated content (UGC)? It’s not just influencers posting photos of food or clothing on Instagram! Besides...

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Why You Should Hire a Digital Marketing Company in NJ

Why Hire a Digital Marketing Company? Digital marketing is more than a necessity – it’s a business imperative. Now, more...

How to Master PPC Marketing in New Jersey

What is PPC Marketing? Pay-per-click marketing is an advertising method where the advertiser pays a fee each time one of...

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How Does Advertising Affect Demand?

Every business owner wonders if the money they are funneling into advertising costs are really making the return they desire....

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How to Get Landscaping Customers and How to Keep Them

Understanding the Northern NJ Landscaping Market Before you can market your companies’ landscaping services to your ideal customers, first you...

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How to Run Effective Social Media Ads

To actually get results from your Facebook and Instagram marketing efforts, you need to be running effective social media ads....

How to Close More Deals in 2021
How to Close More Deals in 2021 (Video Interview)

Closing new business has certainly not been made easier during the COVID-19 era. Our CEO, Darren, and Director of Strategy,...

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Which Type of Advertising is Most Effective?

Here’s the cold hard truth: Any type of advertising has the potential to effectively promote your company. However, whether or...

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DSM Awarded as Top Advertising & Marketing Agency in New Jersey for 2020 by Clutch

DSM is an award-winning, full-service marketing agency. We use our performance-based marketing strategies to ensure your brand thrives in New...

SEO Best Practices 2021
SEO Best Practices 2021

Implementing SEO best practices for 2021 on your website is one of the most important things you can do to...

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Setting Yourself Up for Marketing Strategy & Reporting Success (Video Interview)

Our senior marketing manager, Chelsey Nagy, and MeasurementMarketing.io’s Instructor and “Mrs. Make it Happen,” Julie Brade got together to talk...

Outdoor Advertising Guidelines
Outdoor Advertising Guidelines: the Do’s and Dont’s

Outdoor advertising has been around since ancient Egypt. You may think I’m kidding but it’s true I swear. Back then...

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DSM CEO Darren Magarro on the Agency Life Podcast

Our CEO and President Darren Magarro recently appeared on the podcast Agency Life – a show featuring real stories from...

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Experiential Marketing and Some of my Favorite Examples

What the hell is experiential marketing? Honestly, I’d never heard of it myself until my boss mentioned it to me....

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