Boutique Insurance Brokerage Inspired by Couture Fashion

KORE Logo White

Their Problem

Facing stagnant sales despite previous marketing efforts, a Liquivida franchisee sought our expertise. Swiftly implementing a strategic plan, we not only achieved a remarkable 5x growth in sales within 60 days for one location, but also surpassed a highly ambitious goal of more than doubling monthly sales within 3 months at another. Our tailored approach transformed her business, establishing a new era of success.

Our Solution

We started at the core (read: KORE. sorry, couldn’t help it) and built all new messaging that accurately represented the collective voice of KORE Insurance. The logo speaks for itself. Boom. We then built a competitive website powered by all the right analytics and marketing software to make the site start working for the company. It’s an asset that will now gather actionable intelligence to augment the traditional efforts of KORE’s team of producers. A platform built to convert visitors to opportunities.

kore digital products

Scope of Work

More than an icon

Original Brand Identity

kore logo old

Updated Brand Identity

KORE Logo White
kore logo sketch
KORE LOGOS OLD GREYSCALE
kore products

The New Look

With high fashion in mind, we created couture promotional and marketing elements that elevated the KORE brand. Promotional items should still be a strategic differentiator in marketing (read: everyone loves cool, free stuff.) Yeah, it’s a notepad, but it’s a really nice lookin’ notepad.

“KORE’s position at the head of the pack is a result of our relentless pursuit of delivering the best results on behalf of our clients.”
kore laptop

Website

The website needed to be a reflection of the positioning and brand that was created. The inspiration behind this aesthetic came from luxury brands. Particularly automotive and fashion. Think Prada meets Mercedes at the country club. Long story short, KORE.

Digital Footprint

If you’re not on the first page of Google, you’re irrelevant. Or, at least that’s what people will have you believe. DSM builds sites that focus on driving the right traffic by putting the right message in front of the right person at the right time. That’s what we did for KORE.

“A successful brand should convey the level of service and sophistication its clients demand. DSM helped us get there. Together, we created a luxury brand that perfectly reflects what KORE stands for.”
Sean Thomas

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