Revitalizing a marketing strategy for success
Improving online profiles and leveraging robust targeting on social media improved brand awareness and drove more sales for less money.
We Helped a Medspa Owner More Than Double Their Monthly Sales in Just 3 Months.
Facing stagnant sales despite previous marketing efforts, a Liquivida franchisee sought our expertise. Swiftly implementing a strategic plan, we not only achieved a remarkable 5x growth in sales within 60 days for one location, but also surpassed a highly ambitious goal of more than doubling monthly sales within 3 months at another. Our tailored approach transformed her business, establishing a new era of success.
Results & KPIs:
Overhauling their Google Business Profile and strategically targeting audiences via Meta ads drove huge increases in sales and brand awareness.
We built out a strategic target audience and started testing a variety of offers and creatives. Our ad creative got an average link CTR of 2.58%; more than double the industry standard for paid Meta ads.
And people weren’t just clicking – they were converting. In fact, we reduced her Cost Per Conversion for Facebook leads by 82% in our first month.
Google Business Profile
Our Google Business Profile optimizations, plus the additional visibility on Facebook and Instagram, brought her a ton more traffic from organic search.
Monthly website visits from her Google Business Profile increased 145% after DSM took over and monthly phone calls increased 167%.