All Posts By

Caitlyn Ferrara

Inbound Marketing

How To Measure Inbound Marketing ROI

The digital age of marketing can bring about questions that lead to more questions. Buzzwords permeate the field, and marketing agencies trip over understanding the endless marketing concepts—inbound, outbound, analytics, metrics, funnels, leads, traffic and ROI. The truth is, familiarizing…
Caitlyn Ferrara
November 24, 2014